Dogs are Awesome
Awesome just for being dogs - for what they can do, for how they think, for the way they love us, work with us and play with us, all the while retaining their essential "dog-ness." We don't think dogs are humans. They're not our children, they're not "just like people" - they're like dogs, and that's amazing. They deserve all the respect and love we can give them just for that.
Since we're asking these wonderful, amazing critters to live with us as though they're people, our job is to make it as easy as possible for them to understand exactly what we want - how they're supposed to behave, what they are and are not allowed to do, and the basic rules of everyday life.
It's also our responsibility to help them feel safe, secure, confident and happy. We do this by being leaders for our dogs; by teaching them in a kind, positive way. Nothing scary, nothing hurtful - just working every day to create and reinforce the bond between us and our dogs so that we all live happily ever after.